Rates are structured, monitored daily and changed as market conditions warrant. Rate maximization via yield management is an integral part of our operational strategy.
Food and beverage departments are focused on providing quality products and services that are in line with current trends, energy expenses are controlled, preventive maintenance programs are established, and our Associate’s Manual is helpful in the task of managing a large staff.
Managing revenue is a key priority for any hotel and one that CWB takes very seriously. Our hotels strive to improve RevPAR penetration year after year, driving growth of market share and increasing revenues. Our Team works directly with our hotel revenue teams to initiate innovative ideas in order to build revenues with an aggressive internet strategy and strong third party presence.
Our principles of Revenue Management encompass five key areas: strategic identification, pricing, forecasting, channel distribution, and ancillary revenues. Specific targeted market focus in the areas of rate and inventory options, mix-of-business changes, supply-and-demand factors, and requisite operational adjustments transform objectives into winning strategies.
Web Based Multi-Unit Accounting
All CWB hotels enjoy centralized accounting services that results in lower administrative payroll costs to the hotel and more accurate, informative, and timely financial information.
You will receive a professionally prepared Profit and Loss Statement at the end of every financial period, as well as crucial information pertaining to your success in the market arena and within your competitive set due to the astute management of this vital area.
Having a highly trained IT professional on your team can be very comforting when changes in technology are required. Our IT Director supervises all high-tech issues including telephone and computer systems, Internet services, electronic key systems, and more.
Our focus and support in this critical area saves our clients and abundance of time, money and frustration.